A 33-year-old American woman is the discreet CEO of the social media platform that, following the American presidential election, is seen as a promising alternative to the controversies surrounding X.
Centralized service, already getting in hot water with the EU for mishandling data. Already complaints about echo chamber issues (which any service will have, so the claim of safe haven is automatically bullshit).
Social media like Twitter, Facebook (and now Bkuesky) will always have these issues. Even Lemmy does, but at least federation distributes oversight, so you don't worry about being shutdown because you offended some overzealous admin.